Outsourcing Web Design – What You Need to Know

Every brand needs a website, but when it comes to building one, the big question is cost. Taking on the task yourself can eat into valuable time, whereas recruiting and paying an in-house web development team can be hugely costly. This is why outsourcing web design to a third party can be such an attractive and cost-effective solution.

If you don’t want – or can’t afford – a dedicated web development team, then outsourcing web design and development can be a big money-saver. This could be to a web design company, or a well-rated individual freelancer. You may even want to consider outsourcing your web development overseas, where rates for the work may be lower but quality can be consistently high.

Here, we’ll explain what you need to know about outsourcing web design. We break down how the process works, what options are available, and perhaps most importantly, how much the whole endeavor will cost you.

In This Guide:

  • How To Outsource Web Design
  • Is It Cost-Effective to Outsource Web Development?
  • Cost of Building A Website Yourself
  • Should You Outsource Your Web Design?

How to Outsource Web Design

In practice, web design outsourcing can happen in a handful of different ways. First, you might opt for a U.S. or global organization designed specifically for the task.

Hiring U.S.-based freelancers, either through a third-party site or through word of mouth, is another common option. You might also reach out to freelancers or organizations in other locations, including India, the Philippines, or European countries, and match prices to see who can offer the best value.

Here’s how to go about the project in the most effective way possible:

Step 1: Know the Scope of Your Project

Are you starting a website from scratch? Doing essential updates? Giving it a facelift? Be completely ready to describe the project and what you’re hoping to achieve. This can help you lay out your expectations when reaching out to designers, or simply when setting an initial meeting.

Step 2: Know the Industry’s Average Prices

Web design prices come in a wide range, so it’s important to know the typical prices charged for high quality web design. If you go in looking for the cheapest price possible, you’ll more than likely wind up with the cheapest-looking website. Good luck boosting your company’s revenue with that approach.

The costs for web design tend to hinge on three different factors, which will affect how much work a designer will need to log for any given project:

  • Design complexity
  • Site functionality
  • Total number of pages on the website

If you’re developing a tiny, five-page website, a decent ballpark number would likely remain under $500. If you’re producing a website with functionality that supports detailed ecommerce options, prices might rise to $3,000.

Step 3: Collect and Compare Quotes

Since the price of a web design project can vary depending on the specific project, asking for a personalized quote is the best way to get an accurate price.

You’ll want to collect multiple quotes in order to figure out which web designer understands your needs and offers the most cost effective deal. While that might sound time-consuming, it doesn’t have to be. In fact, by clicking our handy Compare Quotes button below, you can get quotes that are tailored for the scope of your project.